A3C Mastercard

Chémin's inclusion as an activation at A3C, a celebration of hip-hop culture and innovation, underscores its significance within the cultural landscape. Representing Black women entrepreneurs through Mastercard's Small Business Marketplace, led by founder November Nichols, Chémin exemplifies visionary leadership and recognition within the industry.

A3C serves as a hub for creativity, uniting artists, entrepreneurs, and industry leaders to explore the impact of hip-hop and its intersections with music, technology, and entertainment. Chémin's presence not only highlights its cultural relevance but also reflects its commitment to diversity and empowerment.

Participating in Mastercard's Small Business Marketplace at A3C allowed Chémin to showcase its fragrances and bespoke scent experiences to a diverse audience. By leveraging this platform, Chémin expanded its visibility, amplified Black women entrepreneurs' voices, and contributed to the small business ecosystem's growth.

Chémin's activation at A3C demonstrates resilience, creativity, and entrepreneurial spirit. Through collaborations like this, facilitated by Mastercard's Small Business Marketplace, Chémin continues to inspire individuals to embrace their identity and pursue their passions, while championing diversity, inclusion, and empowerment.